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World Chaîne Day
April 22, 2017
Date for your diary!
Remember to take part!
Promote the unique spirit of La Chaîne!
Be proud of being a member!
Start planning now!
Publicise your plans!
Wear your ribbons: the best-known symbol of our Confrérie is the ribbons we wear. The ribbons are after all a perfect conversation piece. We would like for all members to be wearing them on April 22 - especially if you are a working Professional member.
On April 22: visit restaurants displaying the Chaîne Professionals plaque - have lunch, dinner or just a drink in a Chaîne restaurant and make a toast to the Chaîne.
Be active and participate: organize a members’ event, include an introduction event for potential members - maybe a presentation or demonstration or a tasting.
On the day: we’d love to find out how you are celebrating World Chaîne Day. Send an e-mail with pictures to or connect via social media with hashtags below.
New for 2017: social media photo contest with these themes - feeling of togetherness, activity on local level, gastronomy and most importantly happiness and that wholeheartedly genuine moment. Awards will be made for the top three pictures expressing the above themes with maybe awards for sub-categories too.
Social media wall: Provided completely free by the Chaîne’s International Headquarters. An internet connection plus a device enable you to use it. Following social media for World Chaîne Day 2017 has been made really easy - Facebook, Twitter and Instagram will be included.
How to share: the social media wall can be shown using a video projector e.g. during a Chaîne event. Members can send pictures and greetings through their favourite social media. Postings will appear on the wall almost instantly.
Use of hashtags is essential: remember to add the three following hashtags:

Get connected during World Chaîne Day!

Should you need further help in organising your participation then do please e-mail me at

Ari-Pekka Parviainen
Chair, World Chaîne Day Organizing Committee
Member of the Conseil d’Administration

For more information on World Chaîne Day, please click this link: World Chaîne Day Q&A

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